If non-healthcare brands like Target, MiniCooper and JetBlue are doing it now, why should healthcare marketers wait till later, when the buzz has worn off?
QR codes aren't perfect, but what marketing tool is?
When everything comes together, campaigns with QR codes can work very well. They can be used almost anywhere (even taco wrappers) to encourage new way to connect with your brand.
Read more from the Junto blog here.
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